Tuesday, May 06, 2008

Bike to School Week Kicks off in UK!

Most of you know that we've donated Kryptonite branded bike racks to cities and towns in the US over the last year - and we will be again this year. It's been quite a successful program with lots of interest in the racks.

At the end of last year, our friend Carlton Reid put in a request that we just couldn't refuse. We donated 20 bike racks to St. Catherine’s RC Primary School in Newcastle-upon-Tyne. The head master is very pro-cycling for the kids. And then, of course, there are pro-cycling parents. It's a great recipe for more kids getting on bikes throughout their tenure at the school. It doesn't get better than that.

Check them out - they were in place last week (yes, it took a little longer that I'd hoped to get them overseas.....but it's all good)

This area will eventually have a covering over it so the kids are sheltered when properly locking and unlocking their bikes, of course.

Look - there are some kids already using the racks! But, the big kick off to the "Kryptonite Korner" was today. The start of Bike to School Week in the UK.

Not only did the kids all ride to school and fill up the racks, but Kevin Brennan, Minister for Children & Schools visited St. Cats and cut the tape on the new bike safety area! How cool is that?! We have Carlton to thank for that, too. Nicely done!


These are some great photos courtesy of Carlton, with more here. Check them out. It looks like everyone had a great time.

Bravo to all! Encouraging kids to be on their bikes is healthy and fun. Bravo, bravo!!!

UPDATE (5/7): Some great coverage on this event can be found at:

The Journal

The Journal cover shot (photo Carlton Reid)

BikeBiz

Quickrelease.tv

Bike For All

1 comment:

carltonreid said...

A million thanks for the racks, Donna. Lots were in use today. (Warm weather sure helps). And I'm really glad I could generate some publicity, too. The Minister for Schools was an excellent sport, and because he was photographed on a unicycle, it's a story that's going to go national here in the UK.