What I did on the 4th of July

While Donna is buried working on the new bicycle catalog, a few Kryptonite folks you don't normally hear from thought they'd share how they spent their 4th of July holiday last week.

First up...Dave Miller

I helped organized an event for the town of Braintree.
We honored the veterans and the Civil war memorial at the Braintree town hall by placing a wreath on each monument.
I also welcomed up the Baseball team and presented them with a metal and a baseball to each one of them from the Hall of Fame.
I made a small speech about the 4th of July and what it means to the town.
We had Senator Brian Joyce speak along with a top Braintree high school student, too.
This event took place at 9:00 am on the 4th in front of the town hall, with the Braintree paper, the Patriot Ledger, and Channel 4 present .

- Dave

You Can Learn To Be A Better Fisherman Too!!

by Roby Holland, National Sales Manager

Change Tactics land bigger fish..errrr..more customers
As some of you who know me I like to fish. I have had the opportunity to fish in one of the most productive fishing areas for Striped Bass on the East Coast. The majority of the time I have been able to land fish that are between 24 and 28 inches in length. This year I wanted to land a 40 to 50 inch Striper and so I began to ask my fishing confidant and internal company mentor Dave Miller. After a few conversations during the winter months it was apparent to me that if I wanted to land bigger fish I needed to change my fishing tactics. I went out and purchased or was given a fine rod and reel for Father's Day that was to help me change that type of fishing I was doing. Now all I needed was some time on the water to try out all that I had learned from my many conversations with Dave. That day was last Saturday July 5th. I had some time to kill and the day was overcast with no wind, a perfect day for fishing around the bay. Well I'll spare you the details of the adventure, but it was the best fishing day of my life! I caught not one but two HUGE stripers in all of about two hours. Here is a picture of the larger striper that I was able to get back to the dock and then release. What occurred to me is that by changing the way I fished I was able to change the type or size of fish I was looking to catch. If I never did this then I would have had to resign myself to the same old size fish when ever I ventured out into the bay. The reason I point this out is the same philosophy applies to retail and the way we present our stores. You want more sales, change your presentation to your customer. This does not mean you have to do a total remodel of the store, just make some small changes here and there. Ask some of your employees for ideas, they are a valuable source of information on what changes you can make to your presentation. You also might want to look at your customers purchasing trends, are the purchases headed in a specific direction of price point or style of bike? If so then you might want to make a small department of accessories that is focused towards this type of purchase. Making a few changes here and there can really make a difference to your catch! Good luck!

Internal Team Kryptonite

It was pointed out to me recently that the folks posting here haven't been putting their job titles on their posts. You all know who Bob Roll is and Dave Perewitz but, it was pointed out to me that we said in the beginning that you'd get to know the internal team Kryptonite, too, through this blog. However, if readers don't know these people already they would not necessarily know who someone is or even if they worked for Kryptonite or were just a guest.

So...with that being said, we'll start adding people's job titles to the posts and, I'll reintroduce those that you've met already....

Dwight Gibson - he's our GM...expect to see lots of posts on our new Justice League locks in the coming weeks from Dwight.

Karen Rizzo - she's our director of marketing and a little shy, but don't worry, she'll get there.

Tim Clifford - he's our director of sales for action sports. He doesn't like fireworks in the middle of the night so much, if you remember....but he's a good writer. I want to see him here more often (hint, hint).

Roby Holland - our national sales manager for action sports. He started riding earlier this season and posting here, but we haven't heard from him in awhile. I know he's riding, though, since he's training for the Cycle for Life.

Dave Miller - he's our machinist and just loves the 4th of July! He's always in such a great mood that I call him "smiley".

Melissa McPherson - she's in customer service and lead the charge in protecting the turtle laying her eggs here earlier this spring.

Craig Glab - our newest poster here....Regional Manager, Midwest. You'll be hearing from Craig often as he's putting his bobber together.

And me...the chatty one...but you know me already.

I've got a few more people lined up for you to meet, too. We aren't a shy bunch, but sometimes new products, catalogs and trade shows get in the way doing some posts. But, you'll be meeting more of us soon....